Downy made a video about a woman who runs up a hill with some dudes, stops them, asks if she smells bad and then tells them all about this new Downy product that prevents body odor. "It's like deodorant for your clothes," she says. You can watch the 15-second ad below.
This is just awkward. Am I supposed to ask the men exercising around me if I smell bad while I'm exercising? Let's say, hypothetically, that I'm on a run with 10 other people, like she is. Should I 1) Stop everyone and ask them if I smell bad and then talk about my detergent, or 2) Clutch my knees, drink some water and pant heavily because, let's be real, i'm running up a mountain? I guess in addition to taking up less physical space, women should take up less aromatic space? And if you watched this and thought, "But there are two women in the background!" Fuck you because they are clearly only there for decoration.
ALSO, NOBODY would smell another sweaty person's shirt that willingly.
So this ad ended, my video started to play, and I was SO WEIRDED OUT by it that I went to search for it on YouTube and found this extended version.
What the fuck? Why did you cut all these women out of the run in the 15-second version, Downy? WHY DOES SHE HAVE TO DO SOME NEGATIVE SELF-TALK AT THE END? "HEY, I MAY NOT BE AS FAST AS THESE GUYS, BUT AT LEAST I SMELL GREAT." WHY WAS THAT NECESSARY, DOWNY? NOBODY FUCKING EXERCISES SO THAT THEY CAN SMELL GOOD DOING IT. THAT'S NOT THE POINT.